Tweet World Travel Announces $325,000 Strategic Trade Partnership Campaign for Travel Agents

Today, Tweet World Travel today announced a new invitation for travel agents to participate in a high-impact sales and marketing collaboration, backed by a $325,000 investment in combined value and marketing support. Designed to strengthen trade engagement, accelerate sales performance, and elevate brand awareness, the campaign will support the promotion of Tweet World Travel’s premium product portfolio across Australia and New Zealand.

This initiative reinforces Tweet World Travel’s ongoing commitment to the trade, providing meaningful commercial support, high-quality products, and market-leading tools to help agent partners grow.

The Opportunity at a Glance

This strategic trade campaign includes:

$250,000 marketing budget to support promotional activity for premium Tweet products
$75,000 dedicated marketing budget to support promotional activity for CroisiEurope Cruise
Campaign delivery supported via Barter Marketing, enabling participating partners to activate targeted marketing initiatives

Barter Marketing Support: Up to $2,500 Per Agent/Agency

To encourage broad participation, each travel agency or individual travel agent may apply for up to $2,500 in Barter Marketing support as part of this campaign. This structure is designed to provide practical marketing assistance that increases visibility, drives demand, and supports stronger sales outcomes—while building sustained momentum for agent partners and Tweet World Travel.

Campaign Dates

Applications are open during the following period:

Opens: 13 January 2026
Closes: 13 October 2026

Applications will be assessed throughout the campaign period and are subject to availability and applicable campaign conditions.

A Strategic Partnership — Not a Standard Promotion

This is not a standard promotion. It is a strategic sales and marketing partnership designed to help travel agents:

Sell more through targeted demand generation and dedicated trade support
Earn more by leveraging premium product positioning and value-led offers
Stand out with enhanced visibility, campaign-backed marketing, and stronger market presence

Tweet World Travel will work closely with participating partners to help ensure the campaign delivers measurable value and meaningful commercial results.

Statement from Tweet World Travel

“This is a significant investment designed to support travel agents with real commercial value and stronger market visibility,” said Thuy Carroll, Founder and CEO of Tweet World Travel Group. “We are backing this campaign with meaningful funding to help agents sell more effectively while building awareness of the Tweet World Travel brand. Our focus is long-term partnership, growth, and delivering results.”

Invitation to Travel Agents

Tweet World Travel invites travel agents across Australia and New Zealand to participate and access exclusive trade support, marketing assistance, and sales tools to accelerate business growth.

Media & Trade Enquiries

Susan Frisby-Smith
Executive Director - Business Development, Tweet World Travel Group

For further information, travel agents are encouraged to contact Tweet World Travel directly.